Learn which day of the week to post your jobs
8/31/2022
In this issue we’re going to show you which day of the week to post your jobs for maximum results.
This simple (and free) hack can help you improve your applicants by up to 47%.
Posting a job on the right day can mean the difference between a job that gets filled quickly and one that doesn’t.
Unfortunately, most people miss this detail.
In doing so they let essentially a free job upgrade get away.
The good news is, for the companies that act on this advice, their results will improve.
The busiest day of the week for job seekers is Wednesday
Each week Wednesday is the busiest day for job seekers.
It’s the highest traffic day, the most applications, the most overall activity.
It happens every single week.
The busiest day of the week for companies posting jobs is Thursday
This is interesting because it puts companies behind the 8-ball for two reasons.
First, Thursday and Friday job postings miss the busiest day of the week.
Also, the job alerts for those jobs go out at the end of the day on Thursday. This means most job seekers won’t see the job until late Thursday or early Friday.
Posting on Thursdays (except for Pipefitter jobs, see below) will result in lower performing job posts.
The best overall day of the week to posts jobs is Tuesday
We expected that since the most applications happen on Wednesday, it would also be the best day of the week to post jobs.
Turns out, it’s not.
Wednesday is the 2nd best day of the week to post jobs based on applications per job post.
The best day is Tuesday.
Jobs posted on Tuesday get the highest applications per job.
Individual trades have different “best-days”
Tuesday is the best day of the week for posting jobs on average for all trades.
This isn’t the case for all trades.
The Best Day of the Week to Post Welder Jobs
The best day of the week to post welder jobs is Wednesday. Welder jobs posted on Wednesday outperform the average welder job post by 21%.
The Best Day of the Week to Post Electrician Jobs
The best day of the week to post electrician jobs is Tuesday. Electrician jobs posted on Tuesdays outperform the average electrician job post by 31%
The Best Day of the Week to Post Millwright Jobs
The best day of the week to post millwright jobs is Friday. Millwright jobs posted on Friday outperform the average millwright job post by 18%.
The Best Day of the Week to Post Pipefitter Jobs
The best day of the week to post pipefitter jobs is Thursday. Pipefitter jobs posted on Thursday outperform the average pipefitter job post by 47%.
Why this works: Everything in construction is cyclical
Why do certain days of the week perform better than others?
It’s because everything in construction is cyclical.
Think about a typical year at your company.
Are the busy months predicable? Are the slow times also predictable?
For most companies the answer to this is yes.
Construction is driven by the annual cycles of weather and budgets. The pattern is predictable ever year.
Have you ever looked at construction employment graph?
It’s very predictable. Employment peaks in August and September then bottoms out in the winter.
Happen every year.
Filling jobs is no different.
Right down to the weekly cycle of job seekers.
Why this matters: All jobs have a shelf life
Your job post may not have an expiration date on it, but job seekers see it that way.
That’s why job posts on RoadDog Jobs are either 10 or 14 days. There’s no reason to let stale job posts sit around.
Job posts perform best immediately after they’re posted. They perform less and less as each day passes.
Making sure your jobs maximize applicants out of the gate is critical.
Conclusion
Use this to your advantage. Targeted these best performing days for your job posts whenever possible.
It's a free way to improve your recruiting results.